YAWP Your Company Message

Be a Company Connected to People Ready for Change. 

Our readers can’t be pigeon-holed by age. We’ve got working millennials to active seniors. They range from fitness & adventure enthusiasts to people who would ride a Roomba if they could make themselves pet-sized. They all want health and wellness; they just don’t want to suffer to get there or be harassed about the ways they’re not cutting it.

What joins us is the certainty that life is meant to be savored. Food is meant to nourish and bring pleasure. Movement is intended to bring joy and connection — to ourselves, to nature, and to each other.  Most importantly, staying connected to other people is the point of the whole damn thing, so we spend a lot of time on that stuff. Being a good person, putting good out in the universe, and taking care of each other: that’s what we need to be doing, and that’s what companies need to be doing. It’s really quite simple. So, yeah, we’re a bunch of saps.

BUT, just like the jerks who care about money, money, money and don’t give two flips about people, we need money too. In fact, having some cash in the bank often makes the difference between being able to function and grow as a person, instead of barely surviving and living in a constant state of panic…which straight-up SUCKS.

Here’s the difference when it comes to the green: We think good people should have the money. Do good, make good products, perform good services, and take care of employees=get money. Do bad and screw over consumers and employees alike=people should stop giving you money.

We can do that, right? We are sure that consumers want to support companies who use their profits to take care of the people who count on them…not the ones who buy a fourth vacation house or a personal jet. We’re weird like that.

We want to partner with advertisers who have similar mindsets, companies made up of leaders who actually give a damn about the people who have devoted their time and energy to building and growing the companies they work for. It’ll never work, right?! Batshit crazy.

But, the world’s crazy right now anyway. We’re way-past ready for some good-crazy for a change; how about you?

Holler at us or Holla–whatever….

badboss@southernfitandgreen.com or sales@southernfitandgreen.com


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